Category Archives: Games

10 Apr

A crazy bread simulator and an awesome retro mashup to play over the weekend

We always keep our eyes open for new and fun games to play and this weekend is starting to look like a very unproductive one! Here are two to try out:

I am Bread – Don’t be fooled into thinking that the goal of the game is to get that perfect spread or ideal toast burn. This is not your average slice of bread. Have a look at the latest trailer:

Pacapong – Take Space Invaders, Pacman and Pong. Mash them together. Add a bit of donkey kong for seasoning. You get Pacapong. An incredibly fun and challenging retro mashup by @dickpoelen. Check out the gameplay below:


We shared our find. How about you? What else should we play over the weekend?

22 Jan

Ad to Cash and Ad to Fun Ratio in Free To Play Games

Ad To Cash Ratio - moWOW studios

I was reading the other day about Crossy Road and how they made 1 million dollar from video ads.  In the past few months I’ve seen better and better integration between games and ads where currency is being replaced with watching a 15 second video or a banner.

It got me wondering what is the ad to cash ratio in these games and if there is any average or standard to it.  In other words many ads must a player watch to match a $0.99 IAP? Here’s a few games that I tested out and their ratios: Read More

23 Aug

Timberman Team: The Business Cards Question

As we’ve already mentioned, during the Chartboost party last week we had the cool surprise of meeting the team behind Timberman and had the chance to do a very beard-y selfie ( some beards more natural than others ).

We also exchanged business cards and here is where we found a discrepancy:

timberman 1


timberman 2 blur


So, Pawel (middle Pawel), what up with the not forrest friendly title? Creative Timberman on the left, Technical Wood Choper on the right, something odd in the middle.

In case you do decide to rectify this, here’s our suggestions:

  • Chop Master
  • CCO – Chief Chopping Officer
  • Forrest leveler
  • Head of chops

P.S. Very cool business cards guys!

21 Aug

Mobile Mavericks Podcast: Gamescom & Mobile Games

Yesterday I had the pleasure of joining George Osborn on his Mobile Mavericks podcast.

Since we attended Gamescom last week, we talked quite a bit about how such events cater to mobile games and why we are not seeing a bigger mobile presence.

You can listen to the podcast below or subscribe to the podcast on iTunes.

20 Aug

SDKs And Libraries Used In “The Way Home”

As we might have already previously mentioned, The Way Home is running on the great Cocos2D engine. We also used a few other 3rd party library and services and we’d like to mention and thank them with this opportunity:

  • AFNetworking – this is almost boilerplate code, required by any iOS app that has any server component
  • Dropbox – Our level editor stores all the created levels directly on Dropbox, so we can access them across various devices easily.
  • Everyplay – To record and share replays of the levels. Their SDK is easy to understand and well documented
  • Facebook SDK – For interacting with the Open Graph
  • Facebook Tweaks – For minor adjustment of effects, animations and UI layout. You can find more info about this bit in here
  • Google Analytics – For tracking, of course.
  • Parse – For sending push notifications
  • TapStream – For tracking installs
  • TestFlight – For distributing the app while in development
  • Vungle – To display video ads. Their SDK is not perfect, but after reading the docs a few we managed to integrate it.

Thank you to all the devs working on these libs. They rock!